Tuesday, April 28, 2020

Snapchat Success

            Snapchat is a form of social media that my generation has become very accustomed to. As long as we have had smart phones we have had snapchat as well. The idea behind the app is to be able to send a picture, or video, and write, or draw, something on it as well. Snapchat is a more fun way to communicate with people and is mostly used by a younger crowd. 
            Snapchat blew up in late 2011, early 2012. Timing was very important for the launch and success of this app because this was the time when teenagers were getting front facing cameras and snapchat seemed like a fun app at the time. This app was growing like wildfire all throughout high schools and colleges. The original intent for the app was college students, but it spread through high school students faster.
It was not hard for the app to take off because people talk and asking your friends to download it was the key to spreading the app. However, the app can be good because you can communicate with people all over the world easily and in a more fun and entertaining way. There are also downfalls to this app though. You can say things in private, and people can screenshot whatever you send them. Thankfully, the app  does tell you when your snap has been screenshotted, but there isn’t anything you can really do about it. 

https://www.forbes.com/sites/quora/2018/02/16/how-snapchat-gained-success-by-going-viral-at-high-schools-across-los-angeles/#5bb8d2183b36

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